Directed by, produced by and starring nutrition educator Shira and filmmaker Yoav Potash, Food Stamped follows the couple's attempt to eat a healthful diet on a "food stamp budget" for one week with the following ground rules:
- Protein, whole grains and/or fruit and vegetables must be provided at every meal.
- Processed foods are limited.
- Organic items are preferred.
- A registered dietitian will evaluate their diet at the end of the week.
- $1.19 is allowed per meal per individual.
In addition to following the Potash family's journey, the film also explores food deserts, access to farmers markets, food banks, school breakfast and lunch programs, nutrition outreach programs and policy-related issues such as the Farm Bill.
Ultimately, the Potashs do not consume enough fruits or vegetables, but they are able to generally meet their macronutrient needs — although Yoav's caloric intake is relatively low based on his estimated needs. The video makes statements that are not evidence-based, such as highly touting organic foods over conventional varieties (including canned vegetables that would have fit well within their budget and nutrition needs). The film also demonizes the food industry for causing the obesity epidemic, but gives no mention to the role of physical activity. Nonetheless, the film makes good points about the need for more nutrition education for the public — especially for those on a limited budget — along with access to healthy, affordable food.